Hey, nice to meet you
We're Version4
Our mission is to provide forward-thinking content solutions that help companies and professionals produce their best possible versions.
We do this by offering editorial services and content solutions designed to meet an organization’s unique objectives and constraints. Our team understands business needs for quality content on short timelines and with competing stakeholder values or priorities.
Let us worry about the complexities of producing quality content so you can focus on achieving more. Your content needs, our editorial expertise, one efficient process.
Experts who prioritize ongoing expertise
We intentionally stay informed on content and editorial industry news and trends so we can continue providing thoughtful and forward-thinking solutions to our clients.
Each year, we invest in professional industry memberships and relevant conferences and webinars to continue developing our knowledge and skills. We also participate in annual training and certifications on security, accessibility and inclusion, generative AI, and other essential topics that affect content.
The founders
The Version4 team has over half a century of combined experience in the editorial and content fields, and all are active participants in the editing and events industries through organizations like ACES: The Society for Editing and PCMA.
Ashley Lowe
Co-founder and managing executive
Before Version4: 18+ years of experience in advanced editing and editorial management positions at a collection of California and PNW newspapers, Schweitzer Engineering Laboratories (SEL), and Amazon Web Services (AWS)
What she brings to the team: Precise editing on tight turnarounds, proven experience building and managing teams of full-time and freelance editors
Ruth Nelson
Co-founder and managing executive
Before Version4: 20+ years of experience in upper-level editing positions at Washington State University, SEL, and AWS
What she brings to the team: Expert-level editorial process development, unparalleled precision, and the ability to become an overnight expert in new tools and technologies
Sara Patton
Co-founder and managing executive
Before Version4: 10+ years of experience in senior-level editing and editorial program management positions at SEL and AWS
What she brings to the team: Extensive experience leading cross-functional teams of editorial, content, and public speaking experts supporting content and event programs reaching hundreds of thousands of customers around the globe
Shannon Roman
Co-founder and managing executive
Before Version4: Writing and composition instructor at University of Idaho, 6+ years of experience in advanced editorial positions at SEL and AWS
What she brings to the team: Experience designing and running successful event content programs for events with over 60,000 attendees, an aptitude for calmly untangling emergent problems, and a passion for presentation design
Proven quality
that scales
In addition to our core team, Version4 periodically engages with a trusted network of freelance editors. Our editor onboarding and mentorship program is designed to produce consistent quality in a collaborative environment.
Our story
We’re a group of long-time colleagues who enjoy working together so much that we’ve followed each other from company to company.
The result is a collective career journey filled with accomplishments. We edited everything from blog posts for small businesses to corporate keynotes at one of the world’s largest companies. We built in-house teams and partnered with freelancers, vendors, and agencies to produce high-quality, engaging content.
We developed global-reaching programs and adapted them for efficiency, scale, and business disruptors, like the COVID-19 pandemic and generative AI. We developed data-driven quality initiatives, built trainings, and collaborated with stakeholders ranging from early-career technical professionals to C-suite decision-makers.
Most of all, we learned what businesses truly need for content production and dreamed up a new idea—a service that consolidates a business’s objectives into one efficient content process managed by editorial experts who get it.
So together, we founded Version4.
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